/ Services
What we build for you.
Four services. One outcome — a pipeline that works while you sleep.
We scope before we quote. Every project starts with a free call — we'd rather spend 20 minutes understanding your situation than give you a number that doesn't fit.
Lead Generation & Cold Email
Most cold outreach fails before a single email is read. Wrong domain setup, no warmup, broken DNS records, unverified lists — your emails are landing in spam and you don't even know it.
We start at the infrastructure layer. Sending domains configured correctly, warmed up properly, lists verified before a single email goes out. Then we build the campaign on top — targeting, copy, sequencing, follow-ups. The full system, not just the emails.
This is what we do better than most: we understand deliverability at a technical level. Your emails actually reach the inbox. From there, good copy and the right targeting do the rest.
What's included
/ Lead Gen pricing
Pick the tier that fits your stage.
Infrastructure + Launch
Get your outreach system set up properly from day one.
Best for: Businesses that want to run cold email themselves but need the technical foundation built correctly first.
- 2 sending domains purchased & configured (DNS: SPF, DKIM, DMARC)
- Domain warmup setup (handoff to client after 2–3 weeks)
- Email verification of up to 1,000 contacts
- Cold email sequence written (3 emails + 2 follow-ups)
- Campaign setup in their chosen tool (Instantly / Lemlist / Smartlead)
- 1 handoff call with full walkthrough
- They run it themselves after handoff
Managed Outreach
We run the whole system. You show up to the calls.
Best for: Businesses that want a functioning outreach system without managing it themselves.
- Full infrastructure setup (included in month 1, no extra charge)
- Target profile definition + multi-channel sourcing — all in service of one goal: qualified meetings in your calendar
- 1 active campaign running at all times
- Cold email sequence + follow-up management
- Reply monitoring & handoff to client for interested leads
- A/B testing on subject lines and openers
- Expected outcome: 4–10 qualified replies/mo (varies by niche and offer)
- Bi-weekly performance report
- Monthly strategy call
Scale
Multiple campaigns, more markets, more pipeline.
Best for: Businesses ready to run outreach across multiple ICPs or geographies simultaneously.
- Everything in Managed Outreach
- Up to 3 active campaigns simultaneously (different ICPs, offers, or markets)
- Multi-channel outreach across up to 3 campaigns — focused entirely on volume of qualified meetings, not contact counts
- LinkedIn outreach running in parallel (connection + DM sequence)
- Lead enrichment (company size, tech stack, recent activity where available)
- Expected outcome: 10–25 qualified replies/mo across all campaigns
- Weekly performance report
- Bi-weekly strategy call
- CRM pipeline update (if client uses HubSpot, Notion, or Airtable)
Optional add-on
Email Deliverability Audit
Already running cold email but getting poor results? We audit your sending setup — DNS records, domain reputation, warmup status, list quality — and give you a clear report on what's broken and how to fix it.
Best for: No ongoing commitment. Audit delivered within 48 hours.
- DNS records review (SPF, DKIM, DMARC)
- Domain reputation and warmup check
- List hygiene and verification review
- Clear action report delivered within 48 hours
Before you book
Every engagement starts with a free 20-minute discovery call. We'll look at your current setup, your offer, and your target market — and give you an honest assessment of what cold outreach can realistically achieve for your business before you spend a rupee.
Free call. Honest recommendation.
Book a free callAI Automations
We build automations that actually work — not just Zapier flows that break when you look at them wrong.
Aman has built production software including a full email verification SaaS with inbox placement testing. He uses a combination of no-code tools (Make, n8n, Zapier) and custom code where no-code isn't enough. The result is automations that are robust, documented, and built to last beyond the first week.
Common builds: lead enrichment pipelines, CRM auto-population, AI-powered email responders, follow-up trigger systems, internal ops bots, and custom workflow tools. If you're doing the same thing manually more than twice a week — it can probably be automated.
What's included
/ AI Automations pricing
Pick the tier that fits your stage.
Starter Build
One workflow, scoped, built, and handed over.
Best for: Businesses with one specific manual process they want automated.
- 1 workflow automation (up to moderate complexity)
- Discovery & scoping call
- Built on Make / n8n / Zapier
- Testing & QA
- Handoff with documentation
- Walkthrough video
- 2 weeks post-launch support (bug fixes only)
- Examples: lead capture form → verified → added to CRM → Slack notification
- New client onboarding trigger sequence
- Calendar booking → follow-up email automation
- Email verification pipeline for existing lists
Custom Build
Multiple connected workflows or a custom-coded solution.
Best for: Businesses that need several processes automated or require logic beyond what no-code tools handle.
- Up to 3 connected workflow automations
- Custom code where no-code tools fall short
- Cross-tool integration (CRM + email + Slack + calendar + data layer)
- AI logic integration (classification, summarisation, generation, routing)
- Full testing across all connected systems
- Detailed documentation + walkthrough video
- 4 weeks post-launch support
- Examples: full cold outreach pipeline: source → verify → enrich → sequence → CRM
- AI inbox responder that classifies replies and routes them
- Lead scoring system with automatic follow-up triggers
- Internal ops dashboard with live data from multiple tools
Retainer
Ongoing automation support — new builds and maintenance every month.
Best for: Businesses that have ongoing automation needs or want a dedicated technical resource without hiring.
- Up to 10 hours of automation work per month (new builds, edits, fixes)
- Priority response (within 24 hours on business days)
- Monthly strategy call to plan the next automation
- Maintenance of existing automations built by Draxta
- Rollover of unused hours (up to 5 hours max)
Optional add-on
Automation Audit
Already running automations but something's broken or inefficient? We review your current setup and give you a clear report: what's working, what's broken, and what to fix first.
Best for: Delivered within 48 hours of access being granted.
- Review of current automation setup
- Breakage and inefficiency check
- Prioritised fixes report
- Delivered within 48 hours of access
Before you book
Every project starts with a free scoping call. We map your workflow, estimate the build, and give you a fixed quote before any work begins. No surprise costs, no scope creep.
We're honest about what we can and can't build. If a project is outside our current scope, we'll tell you on the call rather than take your money and figure it out later.
Free call. Honest recommendation.
Book a free scoping callVideo Editing
Raw footage becomes content that gets watched. Ayush edits short-form reels, long-form brand films, product explainers, testimonials, and ad creatives — with an eye for storytelling, not just cuts.
You bring the footage. He brings the edit. Fast turnaround, clean output, consistent style.
What's included
/ Video Editing pricing
Pick the tier that fits your stage.
Starter
Consistent short-form content, every month.
Best for: Businesses starting to build a presence on LinkedIn, Instagram, or YouTube.
- Up to 6 short-form videos/mo
- Captions & subtitles
- Motion graphics & text overlays
- Colour correction
- Up to 2 revision rounds per video
- Delivered in all platform formats
Studio
Short-form volume plus long-form depth.
Best for: Businesses running active content marketing or paid ad campaigns.
- Up to 12 short-form videos/mo
- 1 long-form video/mo (up to 8 mins)
- Everything in Starter
- Intro/outro branding
- Thumbnail design
- Up to 2 revision rounds per video
- Turnaround within 5 business days
Production
A full video content operation, handled.
Best for: Businesses that want video as a core channel — social, ads, brand, and sales.
- Unlimited short-form edits (reasonable use)
- Up to 3 long-form videos/mo
- Ad creative editing (direct response format)
- Thumbnail design
- Priority turnaround (3 business days)
- Dedicated editor — consistent style throughout
- Up to 2 revision rounds per deliverable
- Monthly content performance review
Before you book
You provide the raw footage. Need a script written before you shoot? Check out our Script Writing service below. Need both scripted and edited? Book a call and we'll scope a combined package.
Free call. Honest recommendation.
Book a call to see examplesScript Writing
A bad script makes great footage unwatchable. A great script makes simple footage compelling. Ayush has written for shows, reels, and brand films — he knows how to structure a story that fits the format and keeps people watching.
We write scripts for short-form reels, long-form explainers, ad creatives, brand films, and talking head videos. You get a script that's ready to shoot — formatted, timed, and built for video, not just words on a page.
What's included
/ Script Writing pricing
Pick the tier that fits your stage.
Starter
Scripts for your regular short-form content.
Best for: Creators and businesses posting consistently on social.
- Up to 6 short-form scripts/mo (up to 90 sec each)
- Shot direction notes included
- Up to 2 revision rounds per script
- Delivered in Google Doc format
Growth
Short-form and long-form, covered.
Best for: Businesses running video across multiple formats and platforms.
- Up to 10 short-form scripts/mo
- 1 long-form script/mo (explainer or brand film — up to 5 mins)
- Ad script variants (2 per month)
- Shot direction notes on all scripts
- Up to 2 revision rounds per script
Production
Full script output for a video-first content strategy.
Best for: Businesses treating video as a primary growth channel.
- Up to 20 short-form scripts/mo
- Up to 3 long-form scripts/mo
- Unlimited ad script variants
- Full shot direction & scene notes (long-form only)
- Shot direction notes on short-form scripts
- Monthly script strategy call
- Up to 2 revision rounds per script
- Priority turnaround (2 business days)
Before you book
Scripts are written for video only — reel scripts, explainer scripts, brand film scripts, ad scripts. We do not write blog posts, email copy, or social captions. Need the video edited too? Combine with our Video Editing service.
Free call. Honest recommendation.
Book a call to discuss your script needsNot sure which plan fits?
Let's figure it out together.
Every engagement starts with a free discovery call. We'll look at your goals, your current setup, and tell you honestly which of our four services — and which tier — makes sense for where you are right now.